How to start a gratitude practice that lasts
By the Gratitude team · Published · 5 min read
Most gratitude practices do not fail because gratitude stops working. They fail because the practice was built for a better version of you, one with a free half hour and a fresh notebook. This guide is about the other version: the one who has two minutes, a phone and a long day behind them.
What a gratitude practice actually is
A gratitude practice is the habit of noticing what went right and putting it into words. That is all. It is not a mood you have to reach, a list of blessings you are supposed to feel, or a way to talk yourself out of a bad day. It is attention, aimed on purpose at the things that tend to slip past.
The words matter. Thinking “I should be more grateful” changes very little. Naming one specific thing, like the bus driver who waited or the first coffee that was actually hot, gives the memory somewhere to land. Researchers have mostly studied the written version of this, but the active ingredient is the same whether you write, type or say it out loud.
What the research suggests
The best known study is from 2005. Martin Seligman and colleagues asked adults online to write down three things that went well each night for one week, and why each one happened. Compared with a placebo exercise, the group doing three good things reported more happiness and fewer depressive symptoms, and the difference was still there six months later. People who kept going on their own after the week did best.
An earlier set of studies by Robert Emmons and Michael McCullough had people list things they were grateful for, either weekly or daily. Those groups did better than comparison groups on several, though not all, measures of wellbeing, and the clearest change was in positive mood.
It is worth being honest about the size of this. Gratitude exercises help most people a little, and some people more. They are a small, cheap, pleasant habit with a real but modest effect, not a transformation. That is a good reason to start, and a good reason not to judge the practice on one evening.
Start with three, and keep them small
Three is a good number. One can feel thin, and ten turns into homework. Three asks you to look a little past the obvious without asking you to fill a page. If a fourth comes, keep it. Three is the ask, never a cap.
Small things work better than big ones. “My family” is true every day, so after a week it stops meaning anything. “My sister sent a photo of her dog wearing my old scarf” is something only today could give you. Specific beats grand, and new beats repeated.
- Name the thing in one sentence. Who, what, where.
- Add a short why if it comes easily. Why did it go well, or why did it matter?
- Do not rank them. The cold water on a hot walk counts as much as the promotion.
- If you get stuck, try our prompts for a gratitude journal.
Pick a moment, not a time
Habits stick when they are tied to something you already do. Instead of “at 9 pm”, pick “while the kettle boils”, “after I brush my teeth” or “when I sit down on the train home”. The cue does the remembering for you.
In a well known study of habit formation, Phillippa Lally and colleagues followed 96 people building a new daily habit. The time it took for the behaviour to feel automatic ranged from 18 to 254 days, with a median of 66. Just as useful: missing a single day did not meaningfully set anyone back. Expect a couple of months before it feels effortless, and expect to miss days along the way.
Daily is not the only rhythm
Daily is a fine default, but it is not sacred. In one early study by Sonja Lyubomirsky and colleagues, people who counted their blessings once a week became happier over six weeks, while people who did it three times a week did not. One reading of that result is that a ritual done too often can go stale.
So if the daily version starts to feel like a chore, change the shape before you drop it. Try three things every other evening, or one long look back on Sundays. What matters is that it stays fresh enough to mean something.
Say it, write it or type it
Paper journals are lovely and easy to forget. Notes apps are always with you and easy to ignore. Speaking is the fastest of the three, and for many people it is the most honest, because you say the thing before you have time to polish it. We wrote a whole guide on voice journaling versus typing if you want to weigh them up.
Gratitude, our app, is built around the spoken version. You say three small good things out loud, your phone turns them into words as you speak, and only the words are kept. You can type instead whenever speaking is not an option. The free app needs no account. If you want to see how it works, start on the three good things page.
Your first week
A plan that fits on a sticky note:
- Day 1: choose your cue. Say or write three good things from today.
- Days 2 to 4: same cue. Add a short why to at least one of them.
- Day 5: notice whether you are repeating yourself. If so, look smaller.
- Days 6 and 7: read back over the week. Pick the one you had already forgotten.
That last step is quietly the best part. A week of small good things, read back, is often a surprise. Most of it you would have lost.
Questions
- How long does a gratitude practice take each day?
- Two to five minutes is plenty. The studies that found effects asked for a few lines a day, not pages. Short is easier to keep, and keeping it is what counts.
- What if I miss a day?
- Nothing is lost. Research on habit formation found that missing a single day did not meaningfully slow people down. Pick it up at the next cue. Our guide on keeping a streak without guilt goes further.
- Is it better in the morning or the evening?
- Either works. The evening has the most material, since the day has happened. The morning can work if you look back at yesterday. Choose whichever moment you already have a cue for.
References
- Seligman, M. E. P., Steen, T. A., Park, N., and Peterson, C. (2005). Positive psychology progress: Empirical validation of interventions. American Psychologist, 60(5), 410-421. doi.org/10.1037/0003-066X.60.5.410
- Emmons, R. A., and McCullough, M. E. (2003). Counting blessings versus burdens: An experimental investigation of gratitude and subjective well-being in daily life. Journal of Personality and Social Psychology, 84(2), 377-389. doi.org/10.1037/0022-3514.84.2.377
- Lally, P., van Jaarsveld, C. H. M., Potts, H. W. W., and Wardle, J. (2010). How are habits formed: Modelling habit formation in the real world. European Journal of Social Psychology, 40(6), 998-1009. doi.org/10.1002/ejsp.674
- Lyubomirsky, S., Sheldon, K. M., and Schkade, D. (2005). Pursuing happiness: The architecture of sustainable change. Review of General Psychology, 9(2), 111-131. doi.org/10.1037/1089-2680.9.2.111
Keep reading
- The three good things exercise: research and how-to
What Seligman and colleagues tested in 2005, what they measured, what later studies found, and how to do the three good things exercise tonight.
- 48 gratitude journal prompts, grouped by kind of day
Forty-eight gratitude prompts sorted into people, senses, work, places, hard days and looking back, plus how to use them without going stale.
- How to keep a gratitude streak without guilt
Why broken streaks make people quit, what habit research says about missed days, and how to keep a gratitude habit going without punishing yourself.